Blog
Practical guides to technical SEO and Core Web Vitals: what actually moves your scores, what Googlebot does with your markup, and how to fix the issues we check for in every audit.
Shopify handles hosting and the CDN, so speed comes down to your theme, apps and images. Here is how to find what is slowing your store and fix it.
By OctaneAudit Team
A practical canonical tags guide: what rel=canonical does, how Google chooses a canonical, and the right setup for eight situations you will meet on real sites.
By OctaneAudit Team
Hreflang fails silently. These are the ten hreflang mistakes that most often break international targeting, with the fix and a code sample for each.
By OctaneAudit Team
Most sites never need to think about crawl budget. If yours does, here is how to measure it with Crawl Stats and server logs, find the waste, and fix it.
By OctaneAudit Team
Image SEO optimization comes down to three jobs: describe each image, load it at the right moment, and ship it in a modern format at the right size.
By OctaneAudit Team
Facets, sort orders, variants and category paths can turn one product into dozens of URLs. Here is how to find e-commerce duplicates and fix each type properly.
By OctaneAudit Team
Most spammy links are already ignored by Google. Here is how to tell harmless noise from links that can actually hurt you, and when a disavow file is worth it.
By OctaneAudit Team
Search Console's Mobile Usability report is gone, but mobile problems still cost rankings and conversions. Here is how to find and fix them in 2026.
By OctaneAudit Team
How to write LocalBusiness structured data that validates, matches your Google Business Profile and scales to many locations, with copy-ready JSON-LD.
By OctaneAudit Team
FID measured one delay on one interaction. INP measures the full latency of nearly every interaction. Here is what changed and how to fix a failing INP.
By OctaneAudit Team
New guides, Core Web Vitals changes and audit findings worth knowing about. No spam.